trade name
1 name given by a manufacturer to a widely available product to identify a particular brand 商品名; 商標名
Aspirin in various forms is sold under a wide range of trade names. 阿司匹林以各種商標出售, 五花八門、 各式各樣.
2 name taken and used by a person or firm for business purposes (商人或商店用的)字號, 商號, 牌號.